There are 3 main factor we have to focus when it comes to SEO.
1.On-page factors
2. Contents
3. Backlinks.
I am going to explain the role of each factor by using simple real life examples.
Suppose you have a new hotel called “ABC Hotel”. Like any other business this hotels needs customers.
Hotel has;
1.Setting
Hotel will have a business name, building, reception, swimming pool, dining area, luxury rooms, staff, communication facilities such as phones, internet, transport facilities, etc.
First customer will visit the hotel by seen the setting. He will see the reception, staff.
He can clearly differentiate hotel from restaurant. So setting is one factor attracts
customers.
2.Foods , rooms and services
Now customer has visited the hotel and enjoys the foods and other services. He will come back and tell others if foods, rooms and other services are good. Otherwise he will not come back and recommend the hotel to others.
3.Hotel popularity
Some potential customer may have not seen the hotel bit may have heard about will still visit the hotel. So the hotel can expect good sales from its popularity.
Ok, now shall we apply same theory to SEO?
Hotel Setting – Onpage
Foods , rooms and other services – Contents
Popularity –Backlinks
So we can clearly see that the hotel needs good setting, foods, services and popularity to attract customers.
Likewise a website needs on-page, contents and backlinks to get better rank in search engines.
